Dubai is known for hosting amazing events, from grand weddings to huge business conferences and international exhibitions. If you're thinking about starting an event management business, Dubai is one of the best places to do it.
The city's event industry is booming, with world-class events like COP28 (the global climate conference), Dubai Design Week, and the GITEX Global tech exhibition attracting international audiences and participants. These events, along with music festivals, corporate expos, and cultural celebrations, create a vibrant market for event planners.
So, if you're ready to turn your passion for event planning into a profitable business, here we will explain how to start an event management business in Dubai, benefits, license requirements, and the associated costs.
What is Event Management Company?
An event management company is a professional service that specializes in planning, organizing, and executing a wide range of events for clients. These companies may focus on specific types of events, such as weddings, corporate events, or festivals, or they may provide a comprehensive array of event planning services to cater to diverse client needs.
Benefits of Starting an Event Management Business in Dubai
Here are some key benefits of starting an event management business in Dubai:
1. Thriving Tourism Industry
Dubai attracts millions of visitors annually, creating a constant demand for events and celebrations. Diverse cultural events, conferences, exhibitions, and corporate gatherings are held throughout the year.
2. Tax Haven
One of the biggest financial advantages is the tax-free setup in Dubai. Businesses pay no personal income tax or limited corporate tax, allowing you to retain more profit and reinvest into your business.
3. Strong Infrastructure
Dubai’s infrastructure is among the best in the world, with cutting-edge venues, hotels, and transportation options. This makes it easier for event managers to plan and execute high-quality events.
4. Ease of Business Setup Process
Dubai offers a streamlined process for business registration, making it easy for entrepreneurs to launch their event management firms efficiently and quickly.
5. Networking Opportunities
Dubai is a global hub for networking and business events, offering endless opportunities to connect with high-profile clients, suppliers, and industry experts. Trade shows like Arabian Travel Market and Dubai World Trade Centre events provide ideal platforms for growing your business network.
6. Flexible Business Setup Options
Entrepreneurs can choose between mainland, free zone, or offshore business structures depending on their target market. Free zones offer 100% ownership, easy business setup, and other benefits that make starting an event management company simpler.
Document Required for Event Management License in Dubai
To obtain an Event Management License in Dubai, you need to prepare the following key documents:- Passport copies
- Valid UAE residency visas or entry stamps
- Emirates ID copies
- No Objection Certificate (NOC), if applicable
- Trade name reservation certificate from DED
- Memorandum of Association (MOA)
- A tenancy contract (Ejari)
Depending on the type of events you plan to manage (e.g., large public events or those involving special activities), you may need extra approvals from Dubai Municipality or the Dubai Tourism and Commerce Marketing (DTCM) department.
How to Start an Event Management Company in Dubai?
Opening an event management company in Dubai is hassle-free and straightforward. All you need to do is follow the steps mentioned below:
1. Conduct Market Research
Decide the type of events your business will specialize in—corporate events, weddings, concerts, exhibitions, etc. Understand what other event companies offer and identify gaps in the market.
2. Choose a Company Name for Event Management
Do you have a list of company names in mind for your event management venture in the Emirates? If not, list down 3-4 desired trading names you wish to keep as your official name. Moreover, don’t forget to follow all the naming convention guidelines when deciding your company’s legal name.
Submit the trade name and other documents to the Department of Economic Development (DED) (for the Mainland) or the relevant Free Zone authority for initial approval.
3. Choose the Right Business Structure
- Mainland: If you want to operate anywhere in Dubai or across the UAE, a Mainland company provides the freedom to do so.
- Free Zone: If your primary focus is on international clients or specific zones (e.g., Dubai Media City, RAKEZ, IFZA, or Dubai Production City), a Free Zone setup offers 100% foreign ownership and tax benefits.
4. Obtain the Event Management License in Dubai
Apply for the Event Management License in Dubai from the DED (Mainland) or the Free Zone authority. Submit the required documents.
You may need additional approvals depending on the type of events you plan to organize, such as permits from the Dubai Tourism and Commerce Marketing (DTCM) or Dubai Municipality.
5. Rent Office Space
Secure an office space or opt for a business center in line with the requirements of the jurisdiction. Ensure the office is registered under the Ejari system (for Mainland businesses).
6. Open a Business Bank Account
Once your license is issued, open a business bank account in Dubai to manage company finances.
7. Hire Staff & Build a Vendor Network
Hire skilled staff depending on the scale of events you plan to manage—event planners, coordinators, marketing staff, etc. Build relationships with reliable vendors and suppliers such as caterers, decorators, entertainers, AV equipment suppliers, and venues.
8. Register for VAT (if applicable)
If your company’s turnover exceeds AED 375,000 annually, you will need to register for Value-Added Tax (VAT) with the Federal Tax Authority (FTA).
Cost of Event Management License in Dubai
The cost of obtaining an event management license in Dubai typically ranges from AED 15,000 to AED 30,000. This cost may fluctuate depending on the business setup (Mainland or Free Zone), office space requirements, and additional approvals.
How Shuraa Can Help?
Dubai’s event management industry is booming, and it’s the perfect time to jump in and start your own business. Whether you’re planning corporate events, weddings, or festivals, the city offers endless opportunities for growth and success.
At Shuraa Business Setup, we’re here to make the journey easier for you. We offer a range of services to help you get started, including company formation, licensing, office space, and visa assistance. Our team has over 23+ years of experience helping entrepreneurs like you succeed in Dubai.
Let us take care of the setup so you can focus on creating memorable events. Contact us today, and we’ll help you turn your vision into a successful event management business in Dubai.
